Empowering Women Across the Platform Economy in Türkiye

At a glance

• Women-led restaurants thriving across Istanbul, Ankara and İzmir
• Supporting entrepreneurship, business growth and digital participation
• Enabling flexible earning opportunities for women riders
• Helping challenge barriers and expand economic inclusion
• Part of a platform where opportunity and demand are connected at scale

Through Yemeksepeti, Delivery Hero is enabling women to build businesses, access new income opportunities and participate more fully in the digital economy.

Across Türkiye, women entrepreneurs and workers are playing an increasingly important role in shaping local economies. Yet barriers to access, from funding and visibility to flexible work opportunities, can limit participation and growth.

Yemeksepeti is helping to address this by creating a platform ecosystem where women can start, scale, and sustain their businesses, while also accessing new forms of flexible work. Through its reach, infrastructure, and services, the platform is enabling women to participate in and benefit from digitally driven demand.

The impact is visible across the country, with women-led restaurants in key economic hubs such as Istanbul, Ankara and İzmir. From traditional Turkish cuisine to desserts and emerging international concepts, women entrepreneurs are building diverse and growing businesses through the platform.

Behind these numbers are real stories of resilience and growth. In Gaziantep, Türkan Ev Yemekleri expanded its delivery operations through Yemeksepeti, continuing to serve its community even during periods of crisis. In İzmir, Angelique Desserts successfully pivoted to a cloud kitchen model during the pandemic, using the platform to reach new customers and rebuild its business. Across the country, women-led restaurants are using digital tools, delivery services, and promotional campaigns to grow their customer base and scale operations.

"Just when we thought everything was over during the pandemic, we were reborn by selling online with Yemeksepeti."

Berrin Şenol, Founder, Angelique Desserts

The platform’s impact extends beyond entrepreneurship. Yemeksepeti also supports women riders through its delivery network, offering flexible earning opportunities and helping to challenge traditional gender norms in a male-dominated sector. For many, this work provides not only income, but independence and confidence.

Together, these stories highlight how platform-enabled ecosystems can create meaningful economic participation. By connecting demand with opportunity, Yemeksepeti enables women to generate income, grow businesses, and build careers on their own terms.

As part of Delivery Hero’s wider ecosystem, this reflects a broader role as an economic amplifier – where increased access to customers and flexible work drives value for individuals, businesses and communities alike.